The Art of Packaging Baked Goods

They say that you taste with your eyes, so it stands to figure that the prettier an item is, the better it will sell at a bake sale. Packaging your goodies in an attractive way not only helps get them off the table as quickly as possible, it helps generate larger donations from bake sale patrons.

Flourless Peanut Butter Chocolate Chip Cookies

Large fragile treats, like frosted cupcakes or whole pies should be boxed up. Looks for bakers’ boxes at your local bake supply shop. Boxes with clear windows are perfect for bake sales because they let buyers get a sneak peek at your beautiful baked goods.

Small items do best when sold in batches. Try packing up cookies, cake balls, or granola bars by the half-dozen or bakers’ dozen. Plain looking items, like loaves of banana bread or batches of granola can be dolled up by colorful wrappings and bags. Try embellishing your goodies with pretty tags, labels, ribbons and bakers’ twine.

Gateway Nut Free Granola- The Kid Can Cook

Photo by M. Fandrich

Labeling your goodies properly is really important for a few reasons. First off, people want to know what they are buying, so adding a descriptive title to your treats can help entice sales. Food allergies and special diets are also an important thing to consider. If your recipe includes a common allergen, like peanuts, consider adding a note on your label letting folks know.

If you’ve made a recipe that friendly to a certain diet or allergy, that’s a great selling point. Be sure to mention if your donation is gluten-free, dairy free, nut-free, low-sugar, vegan, paleo, etc.

Need some packaging inspiration for the big sale? We’ve collected some tutorial and printable links to help.

Downloads & Printables

Packaging Tips and Tutorials

Check out even more fun packaging ideas on the Austin Bakes: Packaging Ideas Pinterest Board!

And don’t forget, if you purchase your packaging materials at Make It Sweet at 9070 Research Blvd., Set 203, Austin, TX 78758 and mention “Austin Bakes as you check out, they’ll donate 25% of the sale to Austin Bakes for Nepal! The offer is good through Friday, May 22.

MakeitSweet


This post was originally published by Mary Helen Leonard on November 2013 for the Austin Bakes for Austin fund raiser.

Helping You Help Us Spread the Word

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What would a good, old-fashioned bake sale be without the internet?

We live in a time when connecting to others is easy, making our potential reach for this fundraiser even greater. We want to help you help us (help Nepal) by giving you some ready-made graphics that can be shared on Facebook, Twitter, Instagram, your blog, or on your office’s lunchroom bulletin board.

Just download any of the graphics below and start sharing!

Printable Flyers

After clicking the link for these, hover over the bottom center of the screen to activate the download button.

Austin Bakes for Nepal Color Flyer  |  Austin Bakes for Nepal B&W Flyer

Square Graphic for Instagram

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Sidebar Ads

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120X240BerryPink 120X240BerryBlue

Bloggers, your help is invaluable. In addition to using these sidebar ads, please consider writing a post to inform people of the sale and how they can participate. Some links that you may find helpful are:

Don’t forget to send us a link to your post so we can share it and thank you on our website!

Follow, Share, Tweet, Link

Let’s make this thing go viral, and a huge thank you for all of your help!

Shout out to blogger and author Mary Helen Leonard for creating these wonderful graphics!

Save the Date for Austin Bakes for Nepal!

Austin Bakes for Nepal (photo by Melissa Skorpill)

May the Fourth cookies from the Austin Bakes for West fundraiser; photo courtesy of Skorpil Photography

Austin will be baking for Nepal on Saturday, May 23!

Stay tuned for further details, and in the meantime, tell your family, tell your friends, tell your coworkers… shout it from the rooftops! Let’s all pitch in to make this fundraiser a huge success for the people of Nepal.

Here are some ways to keep up with the latest information and to help promote the sale.

It truly does take a village, a worldwide village.

Austin Bakes for West Preview #1

These bluebonnet cookies by Capital Cake Chick will be available at the South Austin Bakes for West sale site. Capital Cake Chick is one of over 40 business sponsors donating baked goods to Austin Bakes for West.

These bluebonnet cookies by Capital Cake Chick will be available at the South Austin Bakes for West sale site. Capital Cake Chick is one of over 40 business sponsors donating baked goods to Austin Bakes for West.

Are you getting excited about Austin Bakes for West? We sure are! The bake sale is tomorrow, Saturday, May 4, and waiting for our first kolache to sell feels like waiting for Santa to come. That is, if Santa were bringing amazing kolaches and money for AmeriCares’ relief efforts in West. If you’re mapping out your schedule for Saturday, here’s a convenient Google Map with all 8 locations of the bake sale plotted out. If you’re more a pen and paper person, the locations are:

Bee Cave: Whole Foods Market Bee Cave
12601 Hill Country Blvd, Bee Cave, TX 78738

Central Austin: Foreign & Domestic
306 E. 53rd Street, 78751

Central Austin: Stiles Switch BBQ & Brew
6610 N Lamar Blvd, 78757

Downtown Austin: Whole Foods Market Lamar
525 North Lamar Boulevard, 78703

East Austin: Springdale Farm
755 Springdale Road, 78702

Northwest Austin: Whole Foods Market Gateway
9607 Research Boulevard, #300, 78759

Round Rock: Round Rock Market Days
221 E. Main St., Round Rock, TX 78664

South Austin: Crema Bakery & Cafe
9001 Brodie Lane, Suite B, 78748

All eight bake sale sites will be open from 10 AM – 2 PM. Our online giving page is open now, and we’ve already raised over $500 there!  None of the items at Austin Bakes for West will have price tags. Instead, our cheerful volunteers will take your gift for AmeriCares and encourage you to shop accordingly! We will be accepting cash and checks made out to AmeriCares at the bake sales. If you’d prefer to pay by credit card, please make your gift online and take the receipt to the sale to get shopping!

Star Marshmallows

Nancy L.’s homemade chocolate-covered marshmallows will be available at the North Austin Bakes for West sale site. 100% of proceeds from our sale will benefit West, Texas relief efforts.

We are also preparing for lots of social networking on Saturday and afterwards. Here’s a rundown of links to our online communities:

  • FlickrWe’ll be asking people to post photos of their baked goods and photos from the bake sale here!
  • Twitter: If it’s 140 characters or less, and it’s about @AustinBakes, it belongs on Twitter! The volunteers and donors at the bake sale will be using the #austinbakes hash tag to share information on Saturday.
  • Facebook: We like you, and you should like us, too! We’re posting bake sale previews, recipes, and donation updates on the Facebook Page.
  • Facebook EventInviting your friends to the Facebook Event is a great way to spread the word about Austin Bakes.
Visit the Stiles Switch Sale site for peanut butter cookies and other baked goods from food blogger Stetted! Food bloggers are baking for all eight sale sites, and we'll post many of their recipes here following the sale.

Visit the Stiles Switch Sale site for peanut butter cookies and other baked goods from food blogger Stetted! Food bloggers are baking for all eight sale sites, and we’ll post many of their recipes here following the sale.

 

Start Spreading the News: #AustinBakes for #WestTX is this Saturday!

AustinBakesPoster It’s been a big week at Austin Bakes headquarters. Our list of potential volunteers has grown to nearly 200 people, and several additional business supporters signed up today to help the people of West. We are still in need of bakers, signs and other supplies for the sales, and volunteers at selected sites. If you’d like to help, please sign up here and we’ll send you more info.

We are also in great need of shoppers at our bake sale. Could you help spread the word to your family, friends, church members, and co-workers? Here are a few ways volunteers are supporting the bake sale in this way:

  • Volunteers like Catherine and Rachel sent information about Austin Bakes to organizations with weekly email newsletters. Think neighborhood associations, community groups, and other organizations!
  • Dozens of food blogger volunteers have written blog posts about Austin Bakes for West. (See a full list of press mentions here.)
  • Site leader Heather printed some flyers and got permission to post them at businesses near the bake sale sites.
  • Site leader Lisa designed a poster for the bake sale.
  • Site leaders Sara  and Michelle have changed their Facebook profile pictures to the Austin Bakes for West logo. In the caption of the Facebook photo, they included information about their sale site + a link to Austinbakes.com.  

Print

Here are some tools that might help you follow their lead and help bring business to the bake sale:

Austin Bakes for West square logo
Austin Bakes for West rectangular logo
Austin Bakes Facebook header image
Email and blog-friendly flyer for Austin Bakes for West (jpeg)
Print-friendly flyer for Austin Bakes for West (pdf)
Print-friendly large poster for Austin Bakes for West (pdf, 36×48 inches)

Thank you for helping to spread the word about Austin Bakes! Your tweets, Facebook posts, emails, and smiling faces are the most powerful tools we have to build momentum for the sale on Saturday!

Austin Bakes Update & Printable Flyer!

Sign up to volunteer or bake for West. AustinBakesPoster

It’s been a big day at Austin Bakes headquarters. A press release announcing our bake sale locations went out to media this afternoon, and I just sent information about the sale to our 81st volunteer! We are making good progress, but we still need baked goods, supplies, and volunteers at all eight bake sale locations.

The good news about signing up is that it’s easier than ever! If you want to help, give us your contact info on our nifty sign up page! When we receive your information, we’ll send you details about what to bake, sale logistics, and where and when to drop baked goods off at the sale. We’ll also give you information about volunteering if you’d like to help out next Saturday.

Lots of people have requested a printable flyer advertising the sale. It’s here! Please consider printing a few of these out and hanging them up around your office, church, or local business. The file should be small enough to share comfortably via email, too. Click this link to download the flyer.

The last bit of happy news for today is that our list of business sponsors is growing! The owners and employees of many of these businesses will be baking and volunteering for the sale alongside home bakers, and a growing team of food bloggers, making this a true community effort. Please join us next Saturday in support of our neighbors up north.

 Special thanks to volunteers Rachelle and Catherine for sending out our press release.

Austin Bakes for West Locations Announced!

AustinBakesForWest_outlines (1)

We have some big news to share– the locations of our bake sale! 

Austin Bakes for West will have eight locations on Saturday, May 4th, so no matter where your day takes you, it will be easy to make a gift to AmeriCares relief efforts in West and enjoy some great food! We owe many thanks and a big hug to our business partners who have agreed to host a bake sale. Here’s where you’ll be able to find us on May 4th:

Bee Cave: Whole Foods Market Bee Cave
12601 Hill Country Blvd, Bee Cave, TX 78738

Austin Bakes will be in the outdoor dining area outside the storefront.

Central Austin: Foreign & Domestic
306 E. 53rd Street, 78751

Austin Bakes for West will be set up in the restaurant parking lot.

Central Austin: Stiles Switch BBQ & Brew
6610 N Lamar Blvd, 78757

Austin Bakes for West will be set up in the restaurant parking lot.
Look for kolaches made with Stiles Switch sausage at this sale site!

Downtown Austin: Whole Foods Market Lamar
525 North Lamar Boulevard, 78703

Austin Bakes for West will be on the northwest side of the storefront,
in the outdoor dining area.

East Austin: Springdale Farm
755 Springdale Road, 78702

Austin Bakes for West will be outside the farmstand.

Northwest Austin: Whole Foods Market Gateway
9607 Research Boulevard, #300, 78759

Austin Bakes for West will be outside the storefront.

Round Rock: Round Rock Market Days
221 E. Main St., Round Rock, TX 78664

Austin Bakes for West will be in the sanctuary (main building) of the church.

South Austin: Crema Bakery & Cafe
9001 Brodie Lane, Suite B, 78748

Austin Bakes for West will be outside the bakery.
Crema will be donating 10% of bakery sales that day to Austin Bakes for West.

Why eight bake sale locations? The community response to Austin Bakes for West has been huge! We’re already 60 volunteer bakers and several business partners strong. Plus, we’re still accepting donations of baked goods, volunteer help, and business support. By spreading out across Austin, Austin Bakes for West will give everyone a chance to pitch in and raise money for a great cause.

All eight bake sale locations will be open from 10 AM to 2 PM on Saturday, May 4th. Proceeds from sales at all locations will go to AmeriCares relief efforts in West, Texas.  We’ll also be accepting donations online at our FirstGiving page before, during and after the sale. If you’d like to volunteer or bake for the bake sale, please sign up here.

Thanks to volunteer Lisa for designing our updated logo.
Thanks to volunteer David for building our volunteer sign up page.